McDougall Clients Win Big at 2017 PRism Awards Firm Goes Seven for Seven at Annual Honors
ROCHESTER, N.Y., June 16, 2017 -- McDougall Communications' clients CooperVision, Inc., Integer Holdings Corp. and the Rochester RHIO took home top honors at last evening's Rochester Public Relations Society of America (PRSA) 2017 PRism Awards. The event was attended by more than 200 communicators from across the region.
"The PRisms give the entire PR community a chance to celebrate one another, as well as a broad range of innovative programs," said Mike McDougall, APR, Fellow PRSA, the firm's president. "It's a privilege to help our clients shape attitudes and understanding, especially when initiatives lead to more engaged employees and enthusiastic customers."
McDougall clients went a perfect seven for seven, with all submissions being recognized as among the best of the year. These included:
Winning Back the Eye Care Practitioner: CooperVision's Best Practices Initiative (Issue/Reputation/Brand Management)
Personal Connections: CooperVision's "Ask Dan" Employee Forums (Internal Communications)
Hard News, Best Outcomes: Transferring Integer Manufacturing (Crisis Communications)
Launching Biofinity Energys: The First Contact Lens for a Digital World (Marketing)
Ten Years Connected: Rochester RHIO 2016 Annual Report (Annual Report)
CooperVision's "State of the Union" for Advanced Ocular Care (Editorial/Op-Ed Columns)
Reimagining CooperConnect Magazine (Magazines)
McDougall Communications offers strategic public relations, crisis management and reputation management counsel, internal communications development and social media management to a range of organizations from start-ups to some of the world’s best-known national and global brands. The firm maintains active programs in the Americas, Europe and Asia-Pacific.
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