With experience writing for a variety of applications and markets, Aimee uses her background to develop integrated communications plans and draft content that aligns with clients’ branding, messaging, and goals. She loves the challenge of writing about new technologies and finding unique ways to use her social and visual media skills.
Prior to joining McDougall, Aimee worked as a Program Manager at Launch Team where she developed and executed inbound sales and marketing plans. She worked closely with engineering-driven companies, helping them hit growth targets, launch into new markets, reinforce brand message, and expand reach. Aimee also has experience in account management, maximizing clients’ marketing spend, and helping them target key audiences.
In her previous roles, she has developed a tailored skill set through full account execution, including content development, social media management, website expansion, and strategic planning. Aimee is results driven, pushing to find the best solution for every challenge.