Wendy Boyce
Associate Director

Wendy is an experienced strategic communications professional and storyteller specializing in news generation, crisis communications and creating engaging content for social media. Prior to joining the agency, she was the assistant director of Public Relations at Highland Hospital, an affiliate of the University of Rochester Medical Center, where she was instrumental in building the largest expansion in the facility’s history as well as ongoing relationship development across the region.

Before that, Wendy was an executive producer at News 8 WROC (CBS) in Rochester, N.Y. As a proud Ithaca College Bomber, Wendy holds a Bachelor of Science degree in Television-Radio with minors in Journalism and Speech Communication.

In her spare time, she serves on the boards of directors for PRSA Rochester (past president) and the Community Place and Charles Settlement House, and volunteers for Fairport United Methodist Church’s Sunday Dinner ministry. Wendy lives in Fairport, N.Y. with her husband and two children.